SAN JOSE, Calif.--(BUSINESS WIRE)--Jan. 14, 2016--
U.S. Bank is launching ‘Happy New You,’ a 16-day sweepstakes giving away
daily prizes, leading up to a $5,000 grand prize. To participate in this
national sweepstakes, individuals will need to download the Your
Community app, a geo-location based app powered by U.S. Bank, providing
unique resources and information for consumers in their local area.
From January 16-31, 2016, U.S. Bank will award multiple Your Community
mobile app users a daily giveaway from national retailers. One grand
prize winner will be announced February 1, receiving a $5,000 check from
U.S. Bank. The app users can increase their chances to win one of the 16
daily giveaways by interacting with the app every day during the
promotional campaign. They can also increase chances of winning by
sharing the app via Facebook or Twitter.
The Your Community app, which is currently being tested in the San
Francisco Bay area, features local events, promotional offers, financial
education tips, noteworthy community news and much more. It is available
for FREE* download in the app store for both Android and iOS devices.
We launched the "Your Community App" last year in the San Francisco Bay area as part of our continued effort demonstrating our innovative approach, and connecting with our customers through their mobile devices,” said Michael Righi, market president for U.S. Bank. “Your Community App" allows our clients to make offers available to individuals near the merchants’ locations. The ‘Happy New You’ campaign is a great additional incentive to download the app, check out all the offers, and win great prizes.”
While the app’s content currently focuses on the San Francisco Bay area,
it also includes information that appeals to all geographic regions.
When consumers download the app outside of Northern California, their
location will be detected automatically, and they will receive relevant
national U.S. Bank information.
U.S. Bank is an innovation leader in mobile banking and payments and has
been bringing industry-leading capabilities to customers since 2007. It
was one of the first to test contactless payment technology. U.S. Bank
is also a leader in implementing photo banking services such as mobile
check deposits, mobile photo bill pay, mobile credit card balance
transfer and person-to-person payments. Additionally, businesses can
speed up in-store card application processes with mobile information
capture from a driver’s license and other features piloted at U.S. Bank.
For more information, visit usbank.com/yourcommunity.
* The U.S. Bank Your Community App is free to download. Your mobile
carrier may charge access fees depending upon your individual plan. Web
access is needed to use the app. Check with your carrier for specific
fees and charges.
About U.S. Bank
Minneapolis-based U.S. Bancorp (NYSE: USB),
with $416 billion in assets as of September 30, 2015, is the parent
company of U.S. Bank National Association, the fifth largest commercial
bank in the United States. The Company operates 3,151 banking offices in
25 states and 5,001 ATMs and provides a comprehensive line of banking,
investment, mortgage, trust and payment services products to consumers,
businesses and institutions. Visit U.S. Bancorp on the web at www.usbank.com.

View source version on businesswire.com: http://www.businesswire.com/news/home/20160114006305/en/
Source: U.S. Bank
Susan Beatty, U.S. Bank Corporate Communications
612-303-9229, susan.beatty@usbank.com
Twitter
@usbank_news