MINNEAPOLIS--(BUSINESS WIRE)--Apr. 22, 2013--
Small business owners are divided about whether the national economy is
in recession or recovery in 2013, according to results of the 2013
U.S. Bank Small Business Annual Survey. The survey also revealed
trends in economic sentiment, business conditions, issues of greatest
concern to small business owners and their plans for future hiring and
capital expenditures.
Now in its fourth year, the survey polled 3,210 small businesses with
$10 million or less in annual revenue during the first quarter of 2013
across the 25 states where U.S. Bank provides small business banking
services.
Those who believed the economy is in recovery (45 percent) held a slight
edge on the number of small business owners who said they believe the
economy is in recession (43 percent). The federal budget deficit/debt is
the top national issue for small business owners in 2013, followed by
unemployment, healthcare and taxes. In 2012, small business owners said
healthcare was their biggest concern, followed by unemployment, taxes
and the federal budget.
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Do you believe the U.S. economy is in a ...
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Recovery
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Recession
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Expansion
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Unsure
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45%
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43%
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1%
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10%
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“These results are very consistent with what we’re hearing in the
field,” said John Elmore, vice chairman of community banking and branch
delivery at U.S. Bank. “Last year, 70 percent of our respondents said
they believed the economy was in recession, so even though we asked the
question a little differently this year, it’s clear that small business
owners feel a little better about current economic conditions than they
did in 2012. However, uncertainty about the federal budget, unemployment
and taxes are clearly a concern. If those variables improve, I believe
we have a small business sector that is ready to soar.”
Business conditions
Two-thirds of the survey respondents describe their business as at least
“good,” but many have tempered expectations for 2014, with lower revenue
expectations, and plans for hiring and capital expenditures mostly on
par with what owners reported in 2012.
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How would you describe the financial health of your business?
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2010
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2011
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2012
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2013
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Good, Very Good or Excellent
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64%
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64%
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69%
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67%
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Fair to poor
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36%
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36%
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31%
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33%
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How has revenue for your business changed compared to this time
last year?
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2010
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2011
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2012
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2013
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Higher
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25%
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26%
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29%
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29%
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About the same
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31%
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38%
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40%
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43%
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Lower
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45%
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36%
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31%
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29%
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At this same time next year, do you expect your revenues to
be...
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2010
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2011
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2012
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2013
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Higher
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46%
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49%
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46%
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41%
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About the same
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43%
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41%
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44%
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47%
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Lower
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11%
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10%
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10%
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12%
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Over the next 12 months, do you expect to increase or decrease
the total number of people working for you?
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2010
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2011
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2012
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2013
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Increase
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17%
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22%
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20%
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16%
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Decrease
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9%
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7%
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5%
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5%
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Remain the same
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74%
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70%
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75%
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79%
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How likely are you to make capital expenditures to expand your
business in the next year?
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2010
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2011
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2012
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2013
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Likely
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28%
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30%
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32%
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28%
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Unlikely
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68%
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65%
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63%
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67%
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Unsure
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4%
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5%
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5%
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5%
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Small business owner sentiment about the impact of the new health care
law was largely consistent from 2012 to 2013, however concern has
increased since 2010.
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In the long run, do you believe the national health care reform
law will be:
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2010
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2011
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2012
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2013
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Positive
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24%
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23%
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21%
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20%
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Negative
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55%
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57%
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60%
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60%
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Unsure
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10%
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10%
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7%
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8%
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The uncertainty of the fiscal cliff had some impact on business owners’
plans for 2013, but the majority (59 percent) said they did not
implement a contingency plan. Of the 14 percent who did have a
contingency plan, most (74 percent) said the plan included postponing
planned investments in their business. Additionally, 82 percent of those
with a contingency plan said they implemented their plan despite
developments to resolve the issue in Washington D.C. Twenty-eight
percent of business owners did not have a business plan for 2013.
Technology
Small business owners are more likely than the general population to be
innovators and early adopters of new technology. The majority of owners
are currently using mobile technology for business purposes, whether
it’s checking online banking statements, paying credit card bills,
maintaining their calendar, social networking or sending and receiving
email.
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When it comes to adopting new technology, how would you classify
yourself?
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Innovator
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Early Adopter
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Early Majority
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Late Majority
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Laggard
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Small Business
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6%
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24%
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33%
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31%
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6%
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General Population
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3%
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14%
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34%
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34%
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16%
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Source for general population: Rogers, E.M., Diffusion of
Innovators, 4th Edition (New York Free Press, 1995).
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U.S. Bank is one of the top small business banks in the nation. U.S.
Bank ranks third in the nation in Small Business Administration (SBA)
lending based on data for the first six months of the SBA’s 2012-2013
fiscal year. Last year, the company launched Connect
(www.usbankconnect.com)
a website just for small business owners that provides helpful tips and
resources for starting, growing and managing a business. Survey results,
as well as info graphics highlighting differences in opinions based on
age, gender, business size, location and ethnicity are available on
Connect at http://www.usbankconnect.com/tool/2013-us-bank-small-business-annual-survey-complete-results.
U.S. Bancorp (NYSE: USB), with $355 billion in assets as of March 31,
2013, is the parent company of U.S. Bank, the 5th largest commercial
bank in the United States. Celebrating its 150th anniversary this year,
the company operates 3,080 banking offices in 25 states and 5,056 ATMs.
The bank provides a comprehensive line of banking, brokerage, insurance,
investment, mortgage, trust and payment services products to consumers,
businesses and institutions. Visit U.S. Bancorp on the web at www.usbank.com.

Source: U.S. Bancorp
Teri Charest, U.S. Bank Public Relations
(612) 303-0732, teri.charest@usbank.com